MELBOURNE CUP CARNIVAL - JP Design
15700
portfolio_page-template-default,single,single-portfolio_page,postid-15700,ajax_fade,page_not_loaded,,qode-theme-ver-6.2.1,wpb-js-composer js-comp-ver-4.3.5,vc_responsive

MELBOURNE CUP CARNIVAL

Category
Campaign Creative
About This Project

This project involved adapting the campaign creative, which was designed by renowned branding designers Emery Studio. Examples include applications of the original campaign design resized for various outdoor applications – from traditional billboards, tram and transport signage and city flags. It can be very difficult to maintain the campaign creative to look cohesive to the original when redeveloping to very unique sizes.