3 Point Motors / Mercedes-Benz - JP Design
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3 Point Motors / Mercedes-Benz

Category
Renovation Sale Campaign
About This Project

This sales campaign presents another good example of how the event offer was blended fluidly into the creative. In a bid to clear stock to make way for a building expansion a renovation sale was created. The idea was developed to place the dollar symbol, a power identifier in sales materials surrounded by scaffolding in what resulted in striking and visually smart representation.