HONDA - JP Design

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HONDA

Category

Press Kits

About This Project

With the digital world evolving Honda were looking to release their press kits as ebrochures as opposed to the lengthy and expensive process of printed versions.

Each press kit was designed with a theme in mind that would capture the main focus of the new model of car. For example environmentally friendly, aerodynamic etc. The layout was developed to be simple and easy to read as the main consumer of the product are time poor journalists.